Some noteworthy news stories that caught my eye in the last week:

I’m super excited that Shari’s US launch for Climb the Green Ladder is happening in New York tonight. I’m so sad I won’t be able to be there, but flying over from London for the launch didn’t seem very sustainable. I can’t wait until there is a sustainable way to cross the ocean between us! (Check out, ‘Can aviation go green?’ for an interesting article on this topic).

Here in the UK, I’ve been busy helping Gloucestershire launch their 10:10 campaign.

10:10This kicked off at the University of Gloucestershire yesterday morning.

Forum for the Future’s Jonathon Porritt, 10:10’s Eugenie Harvey, Gloucestershire Green Guru (and Climb the Green Ladder case study) Sarah Daly and I all gave talks. The crowd included the local mayor and other business leaders, and our talks explained why they should and could take on the challenge to reduce their emissions and impacts by 10% in 2010. To find out more, check out this an article on the event here.

Jonathon Porritt

The feedback from the event so far as been hugely positive so I’m reallylooking forward to getting updates as people start toreduce their impacts.

Next, I spent a really enjoyable afternoon hosting workshops on ways to win with sustainability for local businesses in the area, going first to Ecclesiastical Insurance Group and next on to Commercial.

Sarah Daly

Both companies have made great strides in making their operations more sustainable, but it was lovely to be told that they thought the Climb the Green Ladder toolkit would help them take things to the next level.

That’s all for now folks! And keep getting in touch to let us know how you’re getting on in making your workplace more sustainable!

And the winner is...

And the winner is...

 You cast your votes, we listened, and a cover has been chosen! To find out which one won, click on this link: 

and the winner is…

Thanks so much to all of you who took part in our poll!

We’re sorry to have kept you waiting. We’ve had our heads down finishing the book.


Amy submitting Climb the Green Ladder at Wiley's head office

Amy submitting Climb the Green Ladder at Wiley's head office

But, we’re thrilled to announce that the final manuscript of Climb The Green Ladder has been submitted to our publishers, Wiley!

 Now we’ve had a chance to come up for air, we’ll be back soon to give you updates from our work and our research, so watch this space!

Thanks for all your support!

Amy & Shari

Cast your vote in the polling box below and help us choose the Climb the Green Ladder book cover! We can’t decide between the white or green sky!

Two covers

As more and more employees try to take action on sustainability in their workplaces, our research has revealed the important role that values play. A key component in a company or organisation’s success in addressing climate change lies in their ability to connect to an employee’s sense of personal responsibility or values around the issue of sustainability.

This is demonstrated by our survey findings. In the Climb the Green Ladder Sustainability in the Workplace survey, a majority (66%) of the 425 respondents choose ‘I try to be as sustainable as possible – at home and at work’. And, in a recent study by Tandberg/Ipos MORI of over 16,000 employees around the world almost 1 out of 2 employees (45%) say they, ‘have taken personal steps to reduce climate change’. The Tandberg study also shows that one quarter of employees (24%) believe, ‘that their individual actions are a key to driving environmental change’.

As we review the hundreds of responses from our survey, one thing is clear: it is vital for companies or organizations to tap into an employee’s sense of personal concern and responsibility regarding sustainability. If you are working to get your boss or co-workers interested in your initiatives, you will ensure greater success by connecting your ideas to both the business case and to your co-workers’ personal values around sustainability.

Thanks for sharing your thoughts. Keep on sending them in!

Amy & Shari

Want to hear the latest findings from Climb The Green Ladder from the horses mouth?

Amy will be speaking on the Sustainable Business Initiatives Panel at UK Aware (, Olympia 2, London at 4.15pm on the 17 April 2009.

For your free Climb The Green Ladder ticket, visit the UK Aware website and enter this promotional code: UA09spe.

Do come and say hi if you can make it!

See you then,

Breaking news just in!

Climb The Green Ladder: Make Your Company and Career More Sustainable is available to pre-order on Amazon now!

Be one of the first to get your hands on a copy when the book comes out on 1 November 09 and pre-order your copy now!

As I pour through the hundreds of responses that are coming into our Climb The Green Ladder Survey, I am struck how powerful and important praise can be to help employees move the sustainability agenda forward at their firms.

In conversations with Dave Stangis from Campbell’s, Yalmaz Siddiqui from Office Depot, Tony Gale from Ecology and Environment and many others, the message is coming through loud and clear that praise is a powerful tool.

Praising employees – and using little rewards like gift cards or recognition at company meetings – helps to inspire more employees to engage in efforts to rideshare, turn-off computers at night, or to ensure factories significantly reduce their waste output.

Pointing out and recognizing the efforts of those who have taken part in sustainability initiatives motivates them to continue their efforts. Meanwhile, the public recognition inspires others who have not previously engaged to take part.

Thanks for listening. If you add a comment or send us an email sharing your top praising tips, we will make sure we sing YOUR praises at our next meeting.


Take part in the 2009 Climb the Green Ladder: Sustainability in the Workplace Survey and receive a sneak preview of study results to help you and your company get ahead!

Our survey will only take a few minutes and findings will be immortalised in Climb the Green Ladder: Making Your Company and Career More Sustainable (Wiley, Oct 2009).

Climate change and the global financial crisis have shown companies and organisations MUST think sustainably in order to survive.

We want to hear from people at every level of every business from sales staff and CEOs to government officials and teachers.

YOU can help us reveal what works and what doesn’t, so we can share knowledge and work towards a more sustainable, more successful future.

Your voice matters as together we are finding new solutions!

Take the Survey!

Thank you for your time,

Shari Aaron & Amy Fetzer
Co-Authors & Co-Founders, Climb The Green Ladder